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A Historical Look at Service Stations

Photographs of Wisconsin gas stations portray the development of service station architecture.

Promotions on Paper, 1850s-1975

Custom-designed letterheads were a universal way of proclaiming who you were. Historical letterheads are prime examples of early branding.

View these 19th-century panoramic, detailed maps of Wisconsin communities.

Photographs of Public Libraries in Wisconsin

Learn about how the Wisconsin Free Library Commission helped to establish and improve free public libraries in Wisconsin.

Images of a Milwaukee Manufacturing Powerhouse

Read about one of Milwaukee's most successful manufacturing companies and view vintage photographs of the corporation.

Ever wonder why beer is so popular in Wisconsin? Wisconsin history is full of breweries and beer.

An intimate look at family, architecture, interiors and fashion in Victorian Wisconsin between 1885 and 1900

Learn about the lives of upper-middle class Wisconsinites in the Victorian period between 1885 and 1900.

View a pictorial review of the Wisconsin State Fair from 1851 when it began.

Jim Widmer's "Spirit of Rural Wisconsin," Part II

Explore Jim Widmer's photographs of the Friday fish fry dinner tradition in Wisconsin.

Avid Amateur Photographer

Learn about the career of photographer Harry Dankoler, who captured images of his experiences throughout life and experimented with photo manipulation.

Read about Earth Day's founder, Gaylord Nelson, a Wisconsin senator and early environmentalist.

Learn the inside story of the Teasdale Vice Committee Investigation of 1913 in Wisconsin and their crusade against "social evil."

Automobiles in Wisconsin History

Read about the evolution of the automotive industry and the drastic changes in manufacturing work, road infrastructure, the economy and American culture.

A Greenbelt Town

Read about how the suburban community of Greendale, Wisconsin, was engineered and view photographs documenting its development.

Discover the works of Austrian artist Franz Hölzlhuber, who documented Wisconsin scenery through watercolor.

View the collection of images of Wisconsin women in a variety of activities: farm work, canning, suffragism, photography, war work and civil rights.

View Edmund Eisenscher's photographs of the personal and work life of Milwaukee union members from 1938-1956

Increase Lapham's Cartes-de-visite Collection

View this magnificent collection of 19th century famous scientists collected by Wisconsin naturalist Increase Lapham.

Milwaukee's First Photojournalist

Read about the life and career of photojournalist John Robert Taylor, who captured the spirit of Milwaukee through photographs in the early 20th century.

Discover the famous lithographic company most known for its WWII posters whose goal was to mobilize public support for the American war effort.
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