Pioneer Beer, Label
How to Purchase a Copy
For Commercial or Non-Profit Use
Such as publication, web, public display or film.
10-percent discount for Society Members.
Image-purchasing questions? Please Contact Us.
Label submitted to the State of Wisconsin for trademark registration. "Pioneer Lager Beer, Bottled by De Pere Brewing Corp." The label is divided into triangles and features a scenic view of the outdoors in the background, and overlapping in the center is the image of a man dressed in animal hides wearing a coonskin hat holding a gun with a powder horn at his waist.
Image ID: 91111
Creation Date: 1933
Creator Name: Unknown
City: De Pere
Collection Name: Wisconsin. Division of Elections and Records : Trademark record, 1902-1964
Original Format Type: prints, photomechanical
Original Format Number: Series 373, Vol. 5, page 418
Original Dimensions: 4.5 x 3 inches
Clothing and dress
Food industry and trade
Land use, Rural
Signs and symbols
RIGHTS AND PERMISSIONS
This image is issued by the Wisconsin Historical Society. Use of the image requires written permission from the staff of the Division of Library-Archives. It may not be sold or redistributed, copied or distributed as a photograph, electronic file, or any other media. The image should not be significantly altered through conventional or electronic means. Images altered beyond standard cropping and resizing require further negotiation with a staff member. The user is responsible for all issues of copyright.
Please Credit: Wisconsin Historical Society.
Location: Wisconsin Historical Society Archives, 4th Floor, Madison, Wisconsin
How to View in Person
To view this image, visit the Archives Research Room on the 4th floor at the Society Headquarters building in Madison, WI. Print out this index page and present it to the librarian. Use the links below to plan your visit to the Society's Archives.
Checking Out Materials
Visual materials in the Archives do not circulate and must be viewed in the Society's Archives Research Room.
How to Cite
For the purposes of a bibliography entry or footnote, follow this model:
- Wisconsin Historical Society Citation
- Wisconsin Historical Society, Creator, Title, Image ID. Viewed online at (copy and paste image page link).
- Wisconsin Center for Film and Theater Research Citation
- Wisconsin Center for Film and Theater Research, Creator, Title, Image ID. Viewed online at (copy and paste image page link).
Contact our Archives staff by email.