Dr. Joseph Smith.

Dr. Joseph Smith: Early 20th Century Life in Marathon County - Image Gallery Essay

View photographs taken by Dr. Joseph Smith in the early 20th century in and around Marathon County, Wisconsin.

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An early view of how a large corporation marketed a valuable piece of technology provides insight into contemporary views of consumerism and industry.

Browse a gallery of cigarette advertising trade cards from the 1870s to 1940s.

Discover the famous lithographic company most known for its WWII posters whose goal was to mobilize public support for the American war effort.

Life and Lumbering in Chippewa Falls

Read about the life and career of photographer Alfred Bish who documented the lumbering industry and daily life in the Chippewa Falls area.

Ever wonder why beer is so popular in Wisconsin? Wisconsin history is full of breweries and beer.

Promotions on Paper, 1850s-1975

Custom-designed letterheads were a universal way of proclaiming who you were. Historical letterheads are prime examples of early branding.
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About Our Image Galleries

Image galleries feature selections from visual materials in the Society's Archives. They reflect the wide range of subjects, photographers, and collections available for research. Each gallery is introduced by an essay to provide historical context and background.

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If you have questions about historical photos or images, please contact our reference staff by phone at 608-264-6535 or by email.

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