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Date:  

Description: Letterhead of the Horlick's Food Company of Racine, Wisconsin, from the 1890s, showing the Horlick's factory, a dairy maid with a cow and a container of Ho...

Date: 1954-09-05 

Description: Harp & Kettle Cheese House drive-in restaurant and store, 310 E. Broadway, includes two cars in parking lot.

Date: 1933-03-30 

Description: Horlick's Malted Milk Corporation depot with receiving trucks.

Date: 1920 ca.

Description: International "F" or "31" truck operated by Lewis and Fox of Braddock (probably Braddock, Pennsylvania). The truck contains milk cans and a man sits in th...

Date: 1938 

Description: The Wisconsin Council of Agriculture exhibit at the 1938 Wisconsin State Fair.

Photograph

Dairy Exterior

Date:  

Description: Exterior view of a dairy. Two cars and a horse-drawn wagon loaded with milk cans are parked in front of building.

Photograph

Roadside Milk Bar

Date: 1945-09-11 

Description: Interior of Roadside Milk Bar with soda fountain, service island, and booths. The business was located on Middleton Road (University Avenue), just before t...

Date:  date unknown

Description: A man wearing a white t-shirt, white pants, and paper hat, is standing and holding a container in his left hand and operating a lever with his right hand f...

Speakers Bureau

Ed Janus is a WHS Press author and a member of the Wisconsin Historical Society Speakers Bureau.

Date:  

Description: Men stand in the cooling room at Coldren which stored the wheels of cheese on lids on pipe shelves to keep mice away.

Date: 1945-09-11 

Description: Kober's Root Beer and Ice Cream Bar, 2237 Sherman Avenue, with menu displayed on exterior and Coca-Cola, Borden's Ice Cream and Hires Root Beer signs.

Photograph

William Horlick

Date: 1910 ca.

Description: Three-quarter length outdoor portrait of William Horlick (1846-1936), co-founder of Horlick's Malted Milk Company of Racine, Wisconsin.

Photograph

Business District

Date:  date unknown

Description: View of a business district featuring horse-drawn carriages and pedestrians near storefronts. On the left corner, pedestrians gather near a building label...

Photograph

Alice in Dairyland

Date: 1957-01-17 

Description: The Alice in Dairyland holding a tray of glasses of milk, posing with three men.

Date:  

Description: Frieda Jaggi and some children in the cooling room.

Date: 1940 

Description: Cab of an International model D-15-M truck with 102 inch wheelbase and Metro body. The delivery man is standing inside the cab on the passenger side of the...

Date: 1909-03-10 

Description: Drawing of James Horlick (1844-1921), was done by Sir Leslie Matthew Ward (1851-1922). Under the pseudonym "Spy," Ward contributed portraits of famous peo...

Date:  date unknown

Description: A group of men stand next to the Badger Milk Train, which was part of the Sauk County Milk for Peace program. As the sign behind them notes, this program g...

Historical Essay

The Rise of Dairy Farming

How Wisconsin Became the Dairy State

Discover how Wisconsin became the Dairy State.

Date:  

Description: Letterhead of Blue Moon Foods, Inc., of Thorp, Wisconsin, with a border of waves, a blue sailboat, and a blue moon, and a wheel of Gold-N-Rich cheese, and...

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