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Date: 1925 

Description: Exterior of the Nestle Food Condensery plant.

Date: 1906 

Description: Schlitz advertisement copied from the "Milwaukee Press Club Annual." The image features an African man holding a Schlitz advertising sign. Underneath the i...

Historical Essay

Prohibition Soda Pop

Wisconsin Historical Museum Object – Feature Story

Case of soda pop bottles shipped by the Kurth Company of Columbus, Wisconsin during prohibition, 1920-1933. (Museum object #1994.77.1)

Date: 1884 

Description: A card advertising Conrad Seipp's Brewery of Chicago. Features a caricature of United States political figures of 1884, including, seated at the table from...


Rhythm Girls

Date: 1932-06-25 

Description: Fanchon and Mario "Rhythm Girls" posing in front of an A&W Root Beer stand holding mugs of root beer.


Buster Bottling Co.

Date: 1938 

Description: Workers packaging bottles of soda into crates, some of which are labeled "Orange Crush." A McCormick-Deering cooler sits nearby. Original caption states:...

Date: 1933-12-05 after

Description: First two pages of the interior of the Hotel Sherman wine list, with a woodcut of a man in a top hat, suit coat, and trousers, lying supine on the ground,...

Date: 1908-07 

Description: Advertisement for the "crown cork" bottle cap showing several of the now familiar crimped top caps, and stressing the cleanliness and sanitary nature of th...


Description: Letterhead of the Ambrosia Chocolate Company of Milwaukee, Wisconsin, manufacturers of chocolate confectionery and cocoa, with an elevated view of the comp...


Orange Crush Truck

Date: 1925-08-25 

Description: A woman wearing a dress and a cloche hat stands next to an Orange Crush truck while drinking from a soda bottle. The driver of the truck sits behind the wh...

Date: 1926-03-09 

Description: A man stands next to two women near the driver's side door of an International Model 94 truck. Another woman is sitting behind the wheel. The truck is par...

Date: 1938-05-12 

Description: Workers stand at a machine putting bottles into crates. One of the workers is wearing an apron and rubber knee-high boots. A McCormick-Deering eight can mi...

Date: 1950 

Description: A man parks an International Model L-160 truck owned by the Royal Crown Cola Company near stacks of empty bottles in crates outdoors at the company factory...

Date: 1880 

Description: Engraved image of three men in a dark room examining kegs of beer by candlelight.

Date: 1970-11-18 before

Description: A recycling poster, removed from the front of a Coca-Cola machine, which reads, "A Challenge To The People of The Madison Area." It discusses a pilot progr...

Date:  date unknown

Description: Label for Friarswood Dark Lager brewed by Brewmasters' Pub, Ltd. The label features a drawing of the renovated masonry barn that houses the brew pub.

Date: 1926-03-09 

Description: A man sits behind the wheel of an International Model 94 truck loaded with bottles of water. The truck is parked in front of the Magnetic Spring Water Com...

Date: 1962-03 

Description: A group of two men and two women are seated in a booth. The table is littered with soda bottles, plates, and glasses. The woman on the right in the backgro...

Date: 1938-06-13 ca.

Description: A man in a hat and long coat with rubber protectors over his shoes stands next to a McCormick-Deering cooler. Four milk cans are in the foreground. Origin...


Beverage Dispenser

Date: 1930 

Description: A man stoops to fill a paper cup with a beverage from a barrel dispenser under a tent at what appears to be a fair. The barrel is marked "IHC Service."

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