| This
on-line exhibition features 50 advertising posters
selected from the McCormick-International Harvester
Collection at the Wisconsin Historical Society. The International Harvester Company was
the largest and most influential farm equipment
manufacturer of the twentieth century.
The
McCormick-International Harvester Collection
includes about 3,000 advertising posters dating from
1849 to the 1980s. The posters in this exhibition
were chosen to represent the depth and breadth of
that collection. They range in date from 1849 to
1951, and represent a wide variety of printing
formats, graphic styles, manufacturers, implements,
and marketing approaches.
|

Poster artist
at work, ca. 1905
Visual Materials Archive,
Wisconsin Historical Society,
Whi (IHCM) 8020
|