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Sex Sells
"I wish to thank you 365 times for [your] calendar. It is a picture of a girl with a harvest hat in the foreground of a harvest field. It is a picture of health and happiness that might be the lot of more farm girls if they knew where happiness lies." --International Harvester customer, 1923 See similar posters: Iconography |
Click on image for larger version
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or many decades, advertisers have
used pictures of attractive women to drum up trade. In
the early 1900s, International Harvester issued a series
of posters and calendars featuring beautiful young
women, often drawn from photographs of models hired by
the advertising department.