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Culver's Restaurant Sign Finds a Home


The Culver's Restaurant sign that stood above Culver's first successful restaurant franchise location in Baraboo being delivered to a Wisconsin Historical Museum collection storage building

The familiar blue oval sign that identifies the many Culver's Restaurant franchises located throughout Wisconsin and several other states has become a Wisconsin icon. Now, through the generosity of Culver's, the sign that towered above Culver's first successful restaurant franchise location in Baraboo from 1990 to 2011 has a home in the museum collections of the Wisconsin Historical Society. Culver's donated the sign to the museum in January. Jim Greeley Signs & Awnings of Richland Center manufactured the sign in 1990.

"You don't know how tickled we are to see the road sign of our first franchise restaurant, which opened in Baraboo in 1990, now become part of the collections of the Wisconsin Historical Society," said Craig Culver, chief executive officer of Culver's. "Starting with one restaurant in 1984 in Sauk City, we never thought that someday we would have 450 of those blue signs scattered across 20 states. Nor did we ever think that that blue sign would ever have enough historical significance to end up in the Society's museum collections. I can't tell you how proud we all are at Culver's to know that blue sign will now be part of the history of Wisconsin. Very cool!"

:: Posted February 9, 2012

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