Photograph
R.L. Bender Deluxe Cab at 1,000,000 Miles

Bob Bender, wearing a business suit and a chauffeur hat, is posing next to "Nellie," his shiny, black 1956 Cadillac Fleetwood parked in front of the Wisconsin State Capitol. He typically parked his cab at a taxi stand in front of the Park Inn. His taxi service, "R.L. Bender Deluxe Cab," flat rates, and contact phone number are in yellow and white letters on the doors and front quarter panel. The white sign on the rear quarter panel commemorates his limousine cab's mileage turning the million mile mark. It reads: "This 1956 Cadillac Has Gone - 1,000,000 - One Million Miles." He and Nellie reportedly racked up 250 miles a day on average since purchasing the car used in 1957; at that time, the Special Sixty Cadillac model had 40,000 miles on it. Bender ran passengers between the Dane County Regional Airport and Madison downtown. |
Image ID: | 121156 |
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Creation Date: | circa 1982 |
Creator Name: | Unknown |
City: | Madison |
County: | Dane |
State: | Wisconsin |
Collection Name: | Sid Boyum collection, circa 1900-2018 (bulk 1950-1980) |
Genre: | Photograph |
Original Format Type: | negative, original |
Original Format Number: | PH 6986A.126A Box 8 |
Original Dimensions: | 5 x 4 inches |
For black and white negatives of this moment, see PH 6986A.125E and .125F. For an image of the odometer before it hit 100,000 mile mark, see Image ID: 139859. |
This image is issued by the Wisconsin Historical Society. Use of the image requires written permission from the staff of the Collections Division. It may not be sold or redistributed, copied or distributed as a photograph, electronic file, or any other media. The image should not be significantly altered through conventional or electronic means. Images altered beyond standard cropping and resizing require further negotiation with a staff member. The user is responsible for all issues of copyright. Please Credit: Friends of Sid Boyum, courtesy of the Wisconsin Historical Society. |
Location: | Wisconsin Historical Society Archives, 4th Floor, Madison, Wisconsin |
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