Photograph
Kroger Supermarket Opening
| The new Kroger supermarket at 525 South Midvale Boulevard features a color scheme developed by Howard Ketcham, nationally-known color, lighting, and design engineer. The air-conditioned store has conveyor belts that are controlled by an electric eye. A quaint Old-English style lamp marks each of the fifteen departments, numbered, with a list of items found in each area. |
| Image ID: | 96592 |
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| Creation Date: | 11 18 1957 |
| Creator Name: | Vinje, Arthur M., 1888-1972 |
| City: | Madison |
| County: | Dane |
| State: | Wisconsin |
| Collection Name: | Arthur M. Vinje photographs and negatives, circa 1914-circa 1962 |
| Genre: | Photograph |
| Original Format Type: | negative, original |
| Original Format Number: | PH 6442.6556B |
| Original Dimensions: | 5 x 4 inches |
| Published in the Wisconsin State Journal on November 19, 1957. One of eight images. |
| Grocery trade |
| Indoor photography |
| Signs and signboards |
| Display of merchandise |
| Lighting, architectural and decorative |
| This image is © copyrighted property of Wisconsin State Journal and is provided by the Wisconsin Historical Society subject to contract. Use of the image requires written permission from the staff of the Collections Division. It may not be sold or redistributed, copied or distributed as a photograph, electronic file, or any other media. The image should not be significantly altered through conventional or electronic means. Images altered beyond standard cropping and resizing require further negotiation with a staff member. Please Credit: Wisconsin Historical Society |
| Location: | Wisconsin Historical Society Archives, 4th Floor, Madison, Wisconsin |
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