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Property Location
Property Features
PAIR OF PYRAMIDAL ROOFED TURRETS FLANKING FRONT GABLE. ELABORATE BARGE BOARDS IN GABLE. CORBELLED PARAPET ALONG SIDE OF ROOF. POLYGONAL 2ND FLR 1/2 TIMBERED BAYS. THE BUILDER WAS ARNOLD HEINEN.
The Pabst Brewing Co. built the Mrvicka Saloon in order to promote the sale of their beer. From the 1920s-1940s Richter's Restaurant, a German restaurant, occupied the building.
Two saloons were built in the district by competing Milwaukee breweries, Pabst and Miller, to promote the sales of their beer. The first was built in 1891 by the Pabst Brewing Company for M.J. Mrvicka. The street front was remodeled in the 1920s to create a half-timbered facade for a well known German restaurant called Richter's, which operated here until the mid 1950s.
The saloon built by the Miller Brewing Company, at 237 Main, is not nearly as picturesque.
National And State Register Of Historic Places Listings
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Pabst Brewing Company Advertisement
1891
Advertisement from the 1890-91 Madison City Directory. Includes Mayer's Saloon, and Pabst Bohemian keg beer, and a depiction of the brewery.
