Property Record
2100 NORTHWESTERN AVE
Architecture and History Inventory
| Historic Name: | Horlick Malted Milk Co. Factory-Building 2 |
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| Other Name: | Haban Mfg. Co. |
| Contributing: | Yes |
| Reference Number: | 11196 |
| Location (Address): | 2100 NORTHWESTERN AVE |
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| County: | Racine |
| City: | Racine |
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| Year Built: | 1904 |
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| Additions: | 1907 1910 1952 1960 1963 |
| Survey Date: | 19942011 |
| Historic Use: | industrial building |
| Architectural Style: | Early Gothic Revival |
| Structural System: | |
| Wall Material: | Cream Brick |
| Architect: | John Randal McDonald-1952 addition |
| Other Buildings On Site: | |
| Demolished?: | No |
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| National/State Register Listing Name: | Horlick Malted Milk Company Industrial Complex |
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| National Register Listing Date: | 2/24/2020 |
| State Register Listing Date: | 11/22/2019 |
| National Register Multiple Property Name: |
| Additional Information: | A 'site file' titled "Horlick Industrial Historic District" exists for this property. It contains additional information such as correspondence, newspaper clippings, or historical information. It is a public record and may be viewed in person at the Wisconsin Historical Society, State Historic Preservation Office. This is the southern building of the two central factory buildings. Malt (sprouted barley) and wheat flour were combined with evaporated milk to produce what William Horlick called "malted milk". Originally designed to be a highly digestible food for infants and invalids, it rose to fame and built a fortune at the soda fountains of America. A native of England, Horlick gave to his factory a castle-like appearance. The principal buildings in the complex date from 1882 to 1910. Their CCB walls with turrets, towers, and clock overlooked a pool with swans and a brick driveway and courtyard. Factory building 1 (2200 Northwestern Ave.) was constructed in 1882 in the Gothic Revival style with an addition in 1910. The older building mass is the southernmost part of the building with the 1910 addition located to the north. The building is 3 and 4 stories tall and is irregular in plan with a stone foundation, cream brick walls, and a flat roof. The front elevation faces southwest and is asymmetrical in plan. A clock tower rises from the south corner of the projecting part of the fac;ade. The clock tower is balanced by a turret on the opposite corner. A larger turret is also located in the approximate center of the flat roof. Most of the windows are tall, segmental-arched, 1-over-1 double-hung windows. Factory building 2 (2100 Northwestern Ave.) was constructed in 1902 in the Gothic Revival style with additions in 1905 (to the northwest side), 1907 (to the southeast side), and 1951 (to the southwest side). The building is 3 and 4 stories tall with a stone and brick foundation, cream brick walls, and a flat roof (aside from two hipped roofs monitors above the northern building mass). The front elevation faces southwest and is asymmetrical in plan. A turret rises from the approximate center of the flat roof. Most of the windows are tall, segmental-arched multi-pane windows with those at the first story being slightly taller than those above. The 1951 addition to a portion of the fac;ade consists of a 1-story, flat-roofed mass of brick and wood construction with a matching shelter around the southernmost entrance of the facade and a small addition at the southern corner of the building." -"Horlick Industrial Historic District", WisDOT #2290-17-00. Prepared by GLARC (Gail Klein), (2011). |
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| Bibliographic References: | ZIMMERMANN, RUSSELL "THE HERITAGE GUIDEBOOK" (HERITAGE BANKS 1976.) (A) Building Permit No. 36-588, issued 8/13/51, and No. 37-469, issued 12/16/51. City Hall, Racine, Wisconsin. (B) "John Randal McDonald, Architect, Completed Projects, 1950-1960." Archives of the Racine County Historical Society and Museum, Racine, Wisconsin. |
| Wisconsin Architecture and History Inventory, State Historic Preservation Office, Wisconsin Historical Society, Madison, Wisconsin |