Wisconsin Historical Society

Property Record

111-117 W UNION ST

Architecture and History Inventory
111-117 W UNION ST | Property Record | Wisconsin Historical Society
Historic Name:Godfrey Auto Company
Other Name:Matthews Tire
Contributing: Yes
Reference Number:117072
Location (Address):111-117 W UNION ST
Unincorporated Community:
Quarter Section:
Quarter/Quarter Section:
Year Built:1919
Survey Date:1998
Historic Use:automobile showroom
Architectural Style:Twentieth Century Commercial
Structural System:
Wall Material:Brick
Architect:Theodore Anderson
Other Buildings On Site:0
Demolished Date:
National/State Register Listing Name: Main Street Historic District
National Register Listing Date:4/12/2002
State Register Listing Date:1/18/2002
National Register Multiple Property Name:
Additional Information:Builder was Theodore Anderson. The Godfrey Auto Company was an early twentieth century garage that was rebuilt and expanded in 1919. The building has a one-story form with brick walls, a curved parapet, and an arched roof. The front elevation features brick corbeling along the cornice, corner piers, a large show window and garage type door. Side wall windows are segmentally arched sashes.

This building is architectually significant as a fine example of the Twentieth Century Commercial style. Its modern form with the arched parapet and simple details make the building a fine example of the style. It is also a very fine example of a type of construction, an early twentieth century garage building. Early garages were often one-story buildings with large interior spaces for automobile storage. This building is typical and is a good example of this type of construction.

The building also contributes historically to the Main Street Historic District because of its use as a historic garage in the city's downtown. Early garages were located downtown, before space needs dictated more expansive locations. This building is typical of the location of early garages and represents a new and important type of retail business in downtowns during the early twentieth century.
Bibliographic References:Wayne A. Guyant. "When Then Was Now." Waupaca Post, 9 April 1992.
Wisconsin Architecture and History Inventory, State Historic Preservation Office, Wisconsin Historical Society, Madison, Wisconsin

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