Property Record
1562 Velp Avenue
Architecture and History Inventory
| Historic Name: | Florida Fruit Market |
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| Reference Number: | 243299 |
| Location (Address): | 1562 Velp Avenue |
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| County: | Brown |
| City: | Green Bay |
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| Year Built: | 1938 |
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| Additions: | C. 1980 |
| Survey Date: | 2021 |
| Historic Use: | large retail building |
| Architectural Style: | Contemporary |
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| Wall Material: | Metal |
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| Demolished?: | No |
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| National/State Register Listing Name: | Not listed |
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| Additional Information: | City of Green Bay, Wisconsin - Architectural and Historical Intensive Survey Report Phase 1 - 2021 Harry and Mabel Wery began operating a roadside fruit stand on the west side of Green Bay during the 1930s and in 1938 constructed a permanent produce market building. Located at 1562 Velp Avenue on the edge of the City of Green Bay, a series of greenhouses were added during the 1940s as the business became the Florida Fruit Market. The family sold fruits, vegetables, and Christmas Trees, bring their food from farmland in nearby Duck Creek in the Town of Howard to the northwest. The Wery’s 1,200 acres were used solely for crops sold in the city using their truck farming operation. The Wery family lived in the adjacent ranch style house until the late 1960s. The market continued to operate until the 1980s and has undergone a series of remodeling efforts. |
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| Bibliographic References: |
| Wisconsin Architecture and History Inventory, State Historic Preservation Office, Wisconsin Historical Society, Madison, Wisconsin |