Property Record
11 E MAIN ST
Architecture and History Inventory
| Historic Name: | M. Hepp Building |
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| Other Name: | Pedilla Western Wear |
| Contributing: | Yes |
| Reference Number: | 76214 |
| Location (Address): | 11 E MAIN ST |
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| County: | Jefferson |
| City: | Watertown |
| Township/Village: | |
| Unincorporated Community: | |
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| Year Built: | 1870 |
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| Additions: | |
| Survey Date: | 19862020 |
| Historic Use: | retail building |
| Architectural Style: | Romanesque Revival |
| Structural System: | |
| Wall Material: | Brick |
| Architect: | |
| Other Buildings On Site: | |
| Demolished?: | No |
| Demolished Date: |
| National/State Register Listing Name: | Main Street Commercial Historic District |
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| National Register Listing Date: | 6/2/1989 |
| National Register Multiple Property Name: |
| Additional Information: | A 'site file' exists for this property. It contains additional information such as correspondence, newspaper clippings, or historical information. It is a public record and may be viewed in person at the Wisconsin Historical Society, State Historic Preservation Office. This building was the location of a number of retail businesses between 1885 and 1930, none of which were there for any extended period of time. This building has some historical interest as the location of many retail businesses. None of these businesses are historically significant individually, but they contribute to the overall development of commerce in the Main Street Commercial Historic District. Built in the early 1870s when the property was divided fomr the adjacent building at 13 e. Main, owned by Edward Johnson and purchased by M. Hepp, this two-story cream brick, three-bay building exhibits a vernacular molded and cut brick cornice and recessed round arched bay place don brick piers, forming an arcade across the upper story. Arched windows now altered by the addition of metal windows and fill-in material are situated in each of the arched bays. An iron balcony extends across the facade below the window. Featuring a recessed central entrance, the storefront has paneled window aprons and plain projecting cornice. A two-story wooden enclosed porch with shed roof is located at the rear. The architectural character of the Hepp building has been altered by the addition of paint to the brick surface. The M. Hepp building is a vernacular building characterized by Romanesque Revival round arches on the upper facade. A 19th century storefront with cast iron columns, the Hepp building has the best integrity of the few small commercial buildings to exhibit the Romanesque influence. However, the Hepp building has much less architectural significance than the Platz and Brandt building at 301 E. Main (44-22). Although not architecturally significant, this 1870s Hepp building originally used to house Mrs. Hepp's Millinery Shop, contributes to the historic architectural character of the Main Street Commercial Historic District. |
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| Bibliographic References: | (A) Tax Records, City of Watertown, 1860-1910, Area Research Center, Library, University of Wisconsin-Whitewater. (B) Watertown City Directories, 1866-1930, Watertown Public Library. |
| Wisconsin Architecture and History Inventory, State Historic Preservation Office, Wisconsin Historical Society, Madison, Wisconsin |