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Photograph

John Gund Bottling Department

Date: 1890
Description: Brewery workers, posed in front of stacked beer barrels. Pictured (2nd row, far right) is Louis Schreiber (1861-1923) who immigrated to Wisconsin from Bava...
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John Gund Brewing Co. Letterhead

Date: 
Description: Letterhead of the John Gund Brewing Company of La Crosse, Wisconsin, with an elevated view of the brewery complex on the left. On the right is the company ...
Photograph

Men with Beer Keg

Date: 1910
Description: Six men posed around a beer keg, holding glasses of beer. One man has a deck of cards.
Photograph

Gund's Brewery, La Crosse

Date: 1890
Description: A large group of Brewery workers posing outside of Gund's Brewery in La Crosse. In the front of the group two men are seated at a table with a large stein ...
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Louis Schoen's Old Lager, Label

Date: 1944
Description: Label submitted to the state of Wisconsin for trademark registration. "Louis Schoen's Old Beer Lager, Quality has No Substitute, Brewed and Bottled by the ...
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Topper, Beer Label

Date: 1937
Description: Label submitted to the State of Wisconsin for trademark registration. "Topper, 'It's Tops to You' Beer." Schonbrunnn Brewing Co. An oval shaped beer label ...
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Filling the Kegs

Date: 1885
Description: Engraved image of a man wearing an apron and a hat and filling a keg with beer from a tap.
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The Fermenting Cellar

Date: 1885
Description: Engraved image of two men working in a cellar full of wooden barrels filled with fermenting beer.
Photograph

"The Schlitz" Interior

Date: 1905
Description: Man standing behind the bar at "The Schlitz Saloon" located on the corner of Doty and King Streets. The bar is backed with a large mirror and is lined with...

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