Search the Wisconsin Historical Society's collections

Searching for

Refine by

Results 1-20 of 104

Photograph

International A-5 Beer Truck at "A Century of Progress"

Date: 1933
Description: International A-5 beer truck in front of "Streets of Paris" ocean-liner attraction at the "A Century of Progress" Worlds Fair. The truck was owned by Chas ...
Photograph

McCormick-Deering I-30 Tractor Pulling Miller Beer Railroad Car

Date: 01 02 1934
Description: Two workmen use a McCormick-Deering I-30 industrial tractor to attach railroad cars carrying Miller High Life beer.
Photograph

Fauerbach and Blatz Beer Signs

Date: 08 27 1933
Description: Fauerbach and Blatz beer signs at the concession stand at the Dane County fair. The signs read: "Fauerback Beer Served Here Exclusively!" and Blatz Brewing...
Photograph

Laurel Tavern Storefront

Date: 08 16 1945
Description: Exterior view of the Laurel Tavern, 2505 Monroe Street. The storefront window contains a display of two Schlitz Beer bottle pyramids, two large bottles of ...
Photograph

The Hotel Nelson

Date: 1901
Description: Exterior view of the Hotel Nelson, a brick building with Schlitz Beer signs on top.
Poster

Pabst Beer Poster

Date: 04 1971
Description: Poster of a woman in fancy clothing, holding a fan, advertising for Pabst Blue Ribbon beer. Caption below reads, "Pabst, Good Old-time Flavor, Since 1844....
Print

Pabst Brewing Company Advertisement

Date: 1891
Description: Advertisement from the 1890-91 Madison City Directory. Includes Mayer's Saloon, and Pabst Bohemian keg beer, and a depiction of the brewery.
Print

Blatz Advertisment

Date: 
Description: Advertisement for Blatz Private Stock, a "de-alcoholized" beer brewed in Milwaukee during Prohibition. Depicts a couple picnicking near a lake and mountain...
Print

Schlitz Beer Advertisement

Date: 04 1932
Description: "Here's to Health!", an advertisement for the alcohol-free beer brewed by Schlitz during Prohibition. The advertising touts the product's healthful qualiti...
Photograph

Steinbacher's Saloon

Date: 1915
Description: Exterior view of the bar owned by Rudolph Steinbacher at the corner of 16th Street and St. Paul Avenue. A large sign for Schlitz beer is painted on the wa...
Print

Advertisement for Pabst Blue Ribbon Beer

Date: 1940
Description: Advertisement produced for Pabst Blue Ribbon beer featuring a man wearing a suit and hat, supposedly at a sports event, excitedly holding a cup of beer. Th...
Photograph

Old Style Six Pack

Date: 1977
Description: Tanks at the Heileman Brewing Company decorated to look like a six-pack of beer cans.
Print

New Holiday Beer

Date: 1971
Description: Poster of the Potosi Brewing Company, advertising a new holiday beer introduced by the new director of brewing, Joe Tschida. The poster includes his photo...
Drawing

Potosi Beer Advertising

Date: 
Description: Designers colored pencil sketch for roadside billboards for two Potosi Brewing Company labels: Holiday and Alpine. Comments on the design are addressed to ...
Photograph

Reed's Cafe

Date: 1937
Description: A woman is standing by a cooler with a beer bottle in her hand at Reed's Cafe near a stove and countertop. Original caption states: "McCormick-Deering 6 ca...
Photograph

Floyd Kaylor Restaurant

Date: 1937
Description: A woman is filling a glass from a faucet mounted on a McCormick-Deering 6 can cooler in the Floyd Kaylor Restaurant. Three people are sitting at a counter ...
Photograph

Silverford's A.I.D. Pharmacy

Date: 1938
Description: A cooler sits in Silverford's A.I.D. Pharmacy surrounded by advertisements, seeds, hygiene products, and magazines. A sign above the cooler reads "Our Beer...
Photograph

Clyde Cockershaw's Bar

Date: 1938
Description: A McCormick-Deering ten can cooler sits underneath a counter next to the soda faucets at Clyde Cockershaw's Bar. In the background are advertisements for a...
Photograph

Man Ordering Beer at Civilian Defense Rally

Date: 08 15 1942
Description: A man orders a beer from the outdoor bar at a Civil Defense Rally. The banners on the booth read "Pabst Blue Ribbon Beer On Draft" and "Greendale Civilian ...
Photograph

Miller High Life Truck

Date: 1950
Description: An International L-182 truck owned by the Arizona Distributing Company parked near an opened garage door of a warehouse. The truck advertises Miller High L...

Have Questions?

If you didn't find the material you searched for, our Library Reference Staff can help.

Call our reference desk at 608-264-6535 or email us at: