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Photograph

Rustic Bridge

Date: 1902
Description: View of a rustic bridge over a ravine on Lake Mendota Drive in Shorewood Hills. Judge A.G Zimmerman is posing in his first automobile, also one of Madison'...
Historical Essay

Horses to Horsepower - Image Gallery Essay

Automobiles in Wisconsin History
Read about the evolution of the automotive industry and the drastic changes in manufacturing work, road infrastructure, the economy and American culture.
Photograph

Madison's First Car

Date: 1902
Description: Mr. and Mrs. Albert G. Zimmerman in their locomobile steamer in 1902. Zimmerman purchased the car in 1901 and claimed it was the first permanent automobil...
Book or Pamphlet

Deering Steel Rice Binder Catalog Cover

Date: 1902
Description: Catalog cover in light blue featuring an art nouveau frame in black around an illustration of ducks over marshy water with lilypads and rice plants. A red ...
Photograph

First Schoelkopf Car Dealership

Date: 1902
Description: View across street towards car dealership on the first floor of a two-story brick building. The first Louis Schoelkopf car dealership was on State Street, ...
Historical Essay

J. Robert Taylor - Image Gallery Essay

Milwaukee's First Photojournalist
Read about the life and career of photojournalist John Robert Taylor, who captured the spirit of Milwaukee through photographs in the early 20th century.
Historical Essay

Letterheads - Image Gallery Essay

Promotions on Paper, 1850s-1975
Custom-designed letterheads were a universal way of proclaiming who you were. Historical letterheads are prime examples of early branding.

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