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Photograph

Grocery Convention Display

Date: 1933
Description: The Fauerbach Beer display at the Grocery Convention. The display consists of many bottles of beer, beer cases, die cut cardboard displays, cloth bunting a...
Print

New Holiday Beer

Date: 1971
Description: Poster of the Potosi Brewing Company, advertising a new holiday beer introduced by the new director of brewing, Joe Tschida. The poster includes his photo...
Print

Milwaukee's First Bottle House, Beer Label

Date: 1934
Description: Label submitted to the state of Wisconsin for trademark registration. Blue, black and silver art deco-style beer label for Milwaukee's First Bottle House b...
Print

Schlitz Beer Advertisement

Date: 04 1932
Description: "Here's to Health!", an advertisement for the alcohol-free beer brewed by Schlitz during Prohibition. The advertising touts the product's healthful qualiti...
Print

Independent Milwaukee Brewery Letterhead

Date: 
Description: Letterhead of the Independent Milwaukee brewery featuring an image of a man in a cap, vest, and tie holding both a bottle and a full glass of beer. The des...
Print

Big Boy Beer, Label

Date: 1935
Description: Label submitted to the state of Wisconsin for trademark registration. Depicts a man in a suit holding a bottle of beer. Big Boy was produced by the Hanover...
Print

Blatz Wiener Beer Advertisement

Date: 1905
Description: An advertisement for Blatz Wiener beer featuring two well-dressed men and two women seated at a restaurant table drinking Blatz Beer. There is a potted pla...
Poster

Pabst Beer Poster

Date: 04 1971
Description: Poster of a woman in fancy clothing, holding a fan, advertising for Pabst Blue Ribbon beer. Caption below reads, "Pabst, Good Old-time Flavor, Since 1844....
Print

Golden Glow, Beer Label

Date: 1933
Description: Label submitted to the State of Wisconsin for trademark registration. "Blumer's Golden Glow Beer, 'It's the After Glow', Blumer Products Co." The center of...
Print

Geo Walter Brewing Co. Letterhead

Date: 
Description: Letterhead of the George Walter Brewing Company of Appleton, Wisconsin, brewers of Adler Bräu and export beers. On the left is a full-color image of a bott...
Print

Huennekens Distributing Company Letterhead

Date: 
Description: Letterhead of the Huennekens Distributing Company of Racine, Wisconsin. On the left is a round silver tray holding a bottle of beer and a full glass with a...
Drawing

Potosi Beer Advertising

Date: 
Description: Designers colored pencil sketch for roadside billboards for two Potosi Brewing Company labels: Holiday and Alpine. Comments on the design are addressed to ...
Photograph

John Gund Bottling Department

Date: 1890
Description: Brewery workers, posed in front of stacked beer barrels. Pictured (2nd row, far right) is Louis Schreiber (1861-1923) who immigrated to Wisconsin from Bava...
Photograph

Fauerbach Brewing Co. Booth

Date: 09 23 1933
Description: Fauerbach Brewing Co. booth for the East Side Businessmen's Association (ESBMA) Fall Festival. Sign reads: "When the second Wisconsin State Capitol was com...
Photograph

Brewery Tour

Date: 
Description: Tour of the Potosi Brewery.
Photograph

Fauerbach F.B.C. Lager Bottle

Date: 12 09 1941
Description: Fauerbach F.B.C. Lager bottle on display.
Print

G. Heileman Brewing Co. Letterhead

Date: 
Description: Letterhead of the G. Heileman Brewing Company of La Crosse, Wisconsin, with a musketeer-like figure holding a bottle of beer in one hand and raising a glas...
Photograph

Bottling Department, Jos. Schlitz Brewing Co.

Date: 
Description: Dual interior views of the Schlitz Brewery bottling department.
Photograph

Office Entrance and Office Buffet, Jos. Schlitz Brewing Co.

Date: 
Description: Dual exterior and interior views of office entrance and office buffet.
Photograph

International Truck

Date: 11 13 1933
Description: International delivery truck operated by A. Gettelman (brewery) of Milwaukee. A man in work clothes is standing near the side of the truck near an open doo...

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