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| How You Can Win When You Lose |
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| You may not win every historic preservation campaign, but you can use your foundation of support to launch your next effort. |
| Email is still the simplest, most effective tool for reaching out to supporters of your historic preservation advocacy work. |
| When your advocacy group is feeling the pinch of its small labor force, a public relations professional can be a good investment. |
| A professional lobbyist can be a good investment when your historic preservation group wants to do a targeted campaign. |
| Facebook offers enormous potential to build support and raise money for your cause. |
| Your historic preservation group can make compelling arguments for preservation by creating videos and posting them online. |
| Your nonprofit organization's tax status determines whether your organization can engage in lobbying and other political activities |
| A public relations plan can serve as a roadmap for your historic preservation group to effectively communicate your story and message. |
| To find and attract major donors to your nonprofit organization, you need a long-term strategy and a great way to make your organization stand out. |
| Preservation is very much about people, and many reporters are looking for human-interest stories that inspire others. Learn how to create those stories. |
| Many tools are available to help your historic preservation group produce and share rich and engaging multimedia content on the web. |
| Chapter 5: Preservation Commission Operations, Page 4 of 6 |
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| Grant funding is readily available for historic preservation organizations that are willing to put in some hard work. |
| Investing in your resources wisely is the key to maximizing your budget. Learn which resources are worth the money. |
| As your historic preservation organization grows, you may face big decisions about how to accomplish your growing workload. |
| Chapter 7: Preservation Commission Processes, Page 3 of 3 |
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| A media packet will help your historic preservation group communicate your message to members of the media who attend your events. |
| Government Relations for Historic Preservation Advocates, Part 2 of 2 |
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| Learn how elected officials get their information so you can target your group's outreach to the right people |
| Organizing a Publicity Event, Part 2 of 2 |
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| Learn how to plan the details to ensure your historic preservation group's event is a success. |
| Before you can officially call your organization a "nonprofit," you must apply for tax-exempt status with the IRS. |
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