Skip to main content

click zoom to display a high-res image
Property Record

1872 N COMMERCE ST

Historic Name:
Milwaukee Electric Railway & Light Co. Powerhouse
Other Name:
Lakefront Brewery
Reference Number:
83374

Property Location

Location (Address) 1872 N COMMERCE ST
County Milwaukee
City/Village Milwaukee
Township
Unincorporated community
Town
Range
Direction
Section
Quarter Section
Quarter Quarter Section

Property Features

Year Built 1908
Additions
Survey Date 1982,2016,2021
Historic Use industrial bldg/manufacturing facility
Architectural Style Astylistic Utilitarian Building
Structural System
Wall Material Brick
Architect Kirchhoff & Rose
Other Buildings On Site
Demolished No
Demolished Date
Additional Comments ARCHITECTURAL SIGNIFICANCE: Fair example of large cream brick warehouse. HISTORICAL SIGNIFICANCE: 1982: The Front Building was probably originally part of Conrad Brothers Tannery. This firm was established in 1870 as Perffer and Conrad Brothers and in 1892 had a capacity of 1500 hides per week. Three story brick rectangular building with windows inset in raised brickwork. Flat roof. 2010: Permits were reviewed, as were Sanborn maps (1910) as the building was part of HMI's Spaces & Traces sprint tour. This structure was built in 1908 by the Continental Realty Co. as a powerhouse for the Milwaukee Electric Railway & Light Company. the architects were Kirchhoff & Rose. 2021: This 3-story industrial building was constructed in 1908 as a powerhouse for the Milwaukee Electric Railway & Light Company and has served as the Lakefront Brewery since 1998. It is rectangular in plan with cream brick walls and a flat roof. The front elevation faces northwest and is asymmetrical in composition due to an uneven fenestration pattern. Due to its situation below street grade, an L-shaped pedestrian ramp has been added at the center of the façade to provide access to the raised entrance. The front elevation is divided into six slightly recessed bays with decorative arcaded corbelling capping each bay. Historically, each bay contained a large segmentally-arched window opening containing a metal-framed, multi-paned window; these window openings were later infilled. New rectangular window openings were added at the second and third stories of the two easternmost bays. New windows have been added to the original openings in the three westernmost bays, although the new windows are rectangular in design and, consequently do not match the segmentally arched openings. A vehicular bay is located at the eastern end of the first story of the façade. Historic photos also suggest that a stepped parapet has been removed from the center of the façade and a row of radial smokestacks has been removed from the roof.
Bibliographic References Previously mis-identified as the Schuster Service Building (Conrad Bros. Tannery), 1894 Sanborn; Comm. File- Conrad; Milwaukee of Today, 1892. Permit, 20 February 1908 Municipal Journal & Engineer, 5 February 1908, page 181, "Plans are being prepared for a powerhouse to be erected by the Continental Realty Company near the Commerce Street Station of the Milwaukee Electric Railway."

National And State Register Of Historic Places Listings

National/State Register Listing Name Not Listed
National Register Listing Date
State Register Listing Date
Contributing
Permalink
Permalink

Architecture & History Inventory

The Wisconsin Architecture and History Inventory (AHI) is a digital source of information on historic buildings, structures, and objects that have been surveyed by the State Historic Preservation Office in Wisconsin. Each property has a digital record providing basic information about the property and images.

Learn More about AHI

Contact Us

Questions?

Wondering about if your property is eligible or notice some information on this property needs to be updated, reach out today!

Email Us

Attribution

For a credit line: Wisconsin Historical Society, Creator, Title, Unique Identifier. 

The Unique Identifier can be found at the top or bottom of the page for each item. The name of a downloaded file is NOT the unique identifier.

For bibliographic citations please consult the UW-Madison Libraries Citation Research Guide to ensure compliance with appropriate style guidelines.

 

Access Property Records

Some properties have more materials (correspondence, clippings, historical information, etc.) not in the digital record. If a 'Site File' exists, it's noted in the 'Additional Comments' field. Contact us for an appointment to view these materials.

Schedule Appointment

Property Record
100 Main St

100 Main St

243556

Located in Friendship, Adams County

View Property
Property Record
307 S. Main St.

307 S. Main St.

244415

Located in Blanchardville, Lafayette County

View Property
Property Record
127 S ADAMS ST

127 S ADAMS ST

29470

Located in Green Bay, Brown County

View Property
Property Record
N168 W20666 MAIN ST

N168 W20666 MAIN ST

225162

Located in Jackson, Washington County

View Property
Property Record
111 W SPRING ST

111 W SPRING ST

40590

Located in Chippewa Falls, Chippewa County

View Property
Property Record
1544-1546 COMMERCIAL ST

1544-1546 COMMERCIAL ST

72460

Located in Bangor, La Crosse County

View Property
Go to top
Wisconsin Historical Society
Search Dropdown