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Filter: Categories of Communicate Your Preservation Message
Filter: Categories of Organize a Preservation Advocacy Effort
| To make a case for historic preservation in your community, you must understand your audience |
| Understanding Your Community's Values on Historic Resources, Part 1 of 2 |
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| If you want to make a case for historic preservation in your community, you’ll need to understand your community’s values about its historic resources. |
| Understanding Your Community's Values about Historic Resources, Part 2 of 2 |
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| Your historic preservation advocacy work will be most effective if you match your efforts to your community's values on historic resources. |
| Identify effective ways to craft your historic preservation message for different audiences by anticipating their concerns and objections. |
| Use these five tools to craft a convincing message to advocate for historic preservation in your community. |
| To avoid losing your community's historic resources during a disaster, you must prepare in advance and act quickly as the disaster unfolds. |
| Your advocacy group's message for historic preservation will have more impact if the people who deliver know how to be clear, rational, and appealing. |
| Your public statement for historic preservation must do two things: be highly persuasive, and draw listeners into your cause. |
| If your historic preservation group is not using internet technologies to reach your supporters, you are closing doors on a broad audience. |
| Website visitors will expect even your low-budget historic preservation group to have a professional-looking and regularly updated website. |
| Email is still the simplest, most effective tool for reaching out to supporters of your historic preservation advocacy work. |
| Blogging can be a useful communication tool for your historic preservation group to share its advocacy message with a large online audience. |
| Many tools are available to help your historic preservation group produce and share rich and engaging multimedia content on the web. |
| Your historic preservation group can use a free online mapping tool to create a virtual tour of a historic site or building in your community. |
| Your historic preservation group can make compelling arguments for preservation by creating videos and posting them online. |
| Facebook offers enormous potential to build support and raise money for your cause. |
| Social media has become so common that your historic preservation organization may appear out of touch if you do not use it in your operations. |
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