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Property Location
| Location (Address) | 710 S 3RD ST |
|---|---|
| County | La Crosse |
| City/Village | La Crosse |
| Township | |
| Unincorporated community | |
| Town | |
| Range | |
| Direction | |
| Section | |
| Quarter Section | |
| Quarter Quarter Section |
Property Features
| Year Built | 1907 |
|---|---|
| Additions | |
| Survey Date | 1996 |
| Historic Use | brewery/distillery/winery |
| Architectural Style | Romanesque Revival |
| Structural System | Unknown |
| Wall Material | Brick |
| Architect | Richard Griesser |
| Other Buildings On Site | |
| Demolished | Yes |
| Demolished Date | 0 |
| Additional Comments | A 'site file' exists for this property. It contains additional information such as correspondence, newspaper clippings, or historical information. It is a public record and may be viewed in person at the Wisconsin Historical Society, State Historic Preservation Office. Seven bay, four story structure with central five story tower and center structures; corbeled brick cornice with parapet above; flat arched windows with brick tracery and stone keystone ornamental window heads. Brick piers divide brick surface and border projecting five story entrance with large round arched portal accented by articulated brick and "stone" voussoirs and with long narrow full length window bays; C & J. Michel plaque above entrance to drive through passage through center of structure; three and four story rear addition; tall smokestack at extreme N.W. end of structure. North end has been altered for retail use. Retaining good architectural integrity through the years, the Michel Brewery is the best preserved architectural example of a historic brewery remaining in La Crosse. This building replaced several one and two story wood storage buildings c. 1910. The original brewery was across the street at 737 South Third. The Michel Brewery was one of La Crosse's most important. There were 3 large and important breweries in 19th century La Crosse. These included Heilemans, Gunds, and Michels. All had a regional clientele. All were hurt by Prohibition. Heileman eventually acquired them. Local Historic Designation by Historic Sites Commission rescinded by City Council because of economic hardship in Fall of 1995. Owner demolished the building. Fifth floor addition constructed by local contractor Frank Schwalbe in 1935. |
| Bibliographic References | A. Building Inscription. B. La Crosse, City of Sanborn-Perris Map, 1906-1938. C. City Directory of La Crosse, 1905-1941. LACROSSE TRIBUNE 6/23/1995. LACROSSE TRIBUNE 6/22/1995. LACROSSE TRIBUNE 5/14/1995. LACROSSE TRIBUNE 9/21/1995. LACROSSE TRIBUNE 10/14/1995. LACROSSE TRIBUNE 8/10/1996. A. La Crosse Leader Press, 11 March 1907, 13 May 1908. B. La Crosse Tribune, 7 February 1935. LaCrosse Tribune 3/26/1997. LaCrosse Tribune 4/18/1997. |
National And State Register Of Historic Places Listings
| National/State Register Listing Name | Not Listed |
|---|---|
| National Register Listing Date | |
| State Register Listing Date | |
| Contributing |
Architecture & History Inventory
The Wisconsin Architecture and History Inventory (AHI) is a digital source of information on historic buildings, structures, and objects that have been surveyed by the State Historic Preservation Office in Wisconsin. Each property has a digital record providing basic information about the property and images.
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Email UsAttribution
For a credit line: Wisconsin Historical Society, Creator, Title, Unique Identifier.
The Unique Identifier can be found at the top or bottom of the page for each item. The name of a downloaded file is NOT the unique identifier.
For bibliographic citations please consult the UW-Madison Libraries Citation Research Guide to ensure compliance with appropriate style guidelines.
Access Property Records
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