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Figures of Abundance

ince ancient times, Western cultures have depicted material abundance as a mythic, female figure often carrying sheaves of wheat. Goddesses of plenty appeared on many implement and farm supply catalogs in the late 19th century. The tradition continued into the 20th century, but by then the factory had become the new symbol of abundance.

Deering woman caring wheat poster.

Color Lithograph, 1914

Printed by Hayes Lithographing Co. (Buffalo)
for International Harvester Co. (Chicago)
29.25" x 19.75"
Similar poster: WHI 4432

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