Art of the Draw: Advertising Posters
from the McCormick-International Harvester Collection
ART HISTORY POSTER
Art Deco
arm equipment posters
were rarely on the cutting edge of graphic design,
perhaps because advertisers considered farmers more
practical than urban consumers and more resistant to
stylistic trends. This poster is one exception. While
most farm implement posters show products being used,
this one places the cream separator on an abstract,
geometrical background featuring the angular lines of
the late Art Deco style.
Photolithograph, 1930
Printed by Magill-Weinsheimer Co. (Chicago)
for International Harvester Co. (Chicago)
32" x 22"
WHI 3590