Art of the Draw: Advertising Posters
from the McCormick-International Harvester Collection
PRINTING TECHNOLOGY POSTER
Photo Finish
s
more photographic sources and techniques were introduced, they
slowly changed the visual quality of advertising posters. A
single photographic image dominates this poster. Though still
graphically striking, this poster lacks the complex coloring,
crayon-like texture, and gestural quality that characterized the
best color lithographs of the late 19th and early
20th centuries.
Photolithograph, 1939
Unknown Printer (United States)
for
International Harvester Co. (Chicago)
38" x 28"
WHI 4284
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